FC Barcelona has recently acquired new funding despite its dire financial situation. Barca Studios, the Catalan club’s digital production facility, has recently been acquired by the Socios.com platform, which already sells its BAR fan token. $100 million in sales.
FC Barcelona receives a $100 million infusion from Socios.com!
The leaders of FC Barcelona have no alternative but to sell incredibly liquid assets in order to fund its ambitious summer transfer window. The Catalan club already sold a US investment fund 25% of the revenue from their TV Liga rights a few weeks ago. 400 million euros were spent on the transaction, along with a 25-year assignment of the club’s rights in the domestic league. The sale to the Socios.com platform, however, is definitive, in contrast to the agreement made with the Sixth Street fund.
Thus, the Socios.com platform has just walked past the main entrance and into the Catalan club’s capital. A total of 24.5 percent of the shares of Barça Studio are represented by this 100 million euro investment. a company that, among other things, oversees the club’s audiovisual activities. The club’s president yesterday made the following comment on a sale:
- We have reached an agreement for the sale of 25% of Barça Studios for 100 million euros. We have the authorization of the assembly […] to sell 49% of the shares and for the moment we have sold 25% to Socios.com.
Details of this takeover should be zoomed in!
2019 saw the inauguration of Barca Studios, the club’s platform for producing and sharing audio and video content. The funds provided by Socios.com must be used in particular to speed up the web 3 activities of the club that Andres Iniesta holds dear. Along with the club, Socios.com also plans to innovate in the NFTs and blockchain fields.
Barca Studios’ web 3 projects will be released on the Chiliz Chain 2.0, a layer 1 blockchain created exclusively for the sports and entertainment business, according to the entry into the capital of Socios.com. Through the usage of this blockchain, other sports brands will be able to create NFT tokens and fan tokens for use in DeFi products and Play to Earn (P2E) games. This network’s debut is planned for the last quarter of 2022.
Football powerhouses support Socios.com!
Even though many sports fans are now learning about Socios, the platform is without a doubt the market leader in the fan token space. Numerous European teams, including PSG, Manchester City, Juventus Turin, and AC Milan, are affiliated with it. Now, Socios.com and its ecosystem are attempting to diversify into new sports.
Nowadays, more and more cryptocurrency businesses aim to link their brand to that of famous athletes. Additionally, when it comes to an ecology where sports are key. If Mbappé and Sorare’s collaboration had generated a lot of press, Messi’s involvement in the Socios.com platform further enhances the site’s standing. The Argentinean athlete joined Socios.com as an ambassador in April of last year for a three-year term. The Argentine player will promote the platform to his 400 million fans, according to the proposed deal between the two sides. Socios.com should pay 20 million euros and release a fan token with its image on it as well.
- The fans deserve recognition for their support. They deserve opportunities to influence the teams they love…I’m proud to join Socios.com’s mission to create a more connected and rewarding future for fans everywhere. Lionel Messi.
What effect on the environment of Chiliz?
The news significantly increased the value of the Chiliz (CHZ) coin. Indeed, the asset’s price skyrocketed by around 30% in a matter of minutes during the announcement yesterday afternoon.
A correction phase followed the token’s passing over the $0.16 threshold. At the time of writing, one CHZ is worth $0.1351. Or $0.015 more than the Chiliz pricing that was listed before the pump.
In terms of the FC Barcelona fan token (BAR), we see a curve with a rapid spike and a subsequent correction phase. The FC Barcelona fan token is still more expensive today than it was prior to the increase, much like the Chiliz. The price of one BAR token has increased to $5.65 from $5.05 prior to the bullish period.
Due to this strategy, the project can be seen as the fifth-largest market-cap fan token. All of the other projects in the top 20 are football fan tokens, despite the Alpine fan token dominating the chart. a game that is still well-represented in the realm of fan memorabilia today.